From: Spotify
Subject: 🎫 Get your hands on Saves The Day tickets. 🎫
Preview text: It’s less than a week until showtime.
Scroll to read the whole email.
Full sizePublished
89/1004/5 Best of Email
Strong send
Earns its place in the inbox, and the notes below say how.
- Trust & compliance scored 100 out of 100
- Deliverability scored 99 out of 100
- Layout scored 97 out of 100
This is a last-minute nudge to grab tickets before a Saves The Day show, and it keeps things simple: headline, artist photo, one line covering who, where and when, then a button that says Get Tickets, twice. When the offer is time-sensitive, state the facts plainly and ask once, clearly, repeated.
Published
89/1004/5 Best of Email
Strong send
Earns its place in the inbox, and the notes below say how.
- Trust & compliance scored 100 out of 100
- Deliverability scored 99 out of 100
- Layout scored 97 out of 100
This is a last-minute nudge to grab tickets before a Saves The Day show, and it keeps things simple: headline, artist photo, one line covering who, where and when, then a button that says Get Tickets, twice. When the offer is time-sensitive, state the facts plainly and ask once, clearly, repeated.
Why it’s the Best of Email
- Subject line scored 92 out of 100
A subject line built for a phone screen
The subject line "🎫 Get your hands on Saves The Day tickets. 🎫" runs just 44 characters, short enough to show in full on mobile and desktop.
- CTA scored 94 out of 100
Get Tickets, right up top
The Get Tickets button shows up just 5% of the way down the email, so there's no hunting for it.
- Layout scored 97 out of 100
A good length
At 101 words, this promotional email stays well under the 300 word mark that reads easily on a phone.
- Accessibility scored 75 out of 100
Easy to skim
Lines like "It's almost showtime!" and "The clock is ticking!" keep the message short and plainspoken.
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